Interactive mirror, Ebay
Offer an e-commerce experience in the physical world.
MATURITY LEVEL READY
DEVELOPPED BY EBAY
COMMISSIONED BY REBECA MINKOFF
Rebecca Minkoff Offers a personalized shopping experience with the interactive fitting room.
Since 2004, Rebecca Minkoff has been showing its desire to offer a new shopping experience to its customers. The brand offers interactive fitting rooms and connected mirrors in its stores.
click and discover use cases
connected mirror in the store
connected mirror in the fitting room
Shopping options + app + website online + videos + content
Improve the customer journey in the store
Clients can request clothing from the store and their fitting rooms. They may request a different size of the item of clothing being tried on.
Notification of fitting room availability
Clients receive a text message when the clothes arrived in the cabin.
Clients have the possibility to select items in the fitting room. The selection is directly sent at the checkout.
Propose a physical manifestation of the best online experience
Connected mirrors in the shop and in the fitting rooms recognize the articles and display them on screen.
Items real-time information
Customers can have real time information on the items (sizes and colors available, materials used…)
A recommendation list is proposed to customers according to their shopping habits and the clothes they have tried on. This list is available in store and in the fitting room.
Fitting room light adjustment
Clients can adjust the brightness of the fitting rooms : morning light, sunset light, club light…
Shopping session save
Customers can identify themselves to keep track of their shopping and fitting.
food for thoughts ...
Is the connected mirror the only way to fluid the customer journey ?
Does the connected mirror provide a tool to facilitate stock management ?
What are the benefits of such a mirror for the store beyond the customer experience ?
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